You launch a new funnel.

Ads go live.

Thirty minutes later, Meta disapproves the campaign. Reason cited: landing page issue.

You scan the page for broken links, typos, anything funky. Everything looks fine. So you appeal. Get denied. Appeal again. Still denied.

The problem isn't what's on the page.

It's what's missing from the footer.

Two pages. A privacy policy and a terms of service.

Meta explicitly requires a visible privacy policy link on landing pages that collect data .. lead forms, email opt-ins, anything with a Pixel firing. No policy, no approval. Repeated violations can restrict or ban the ad account entirely.

Google Ads does the same thing under its Destination Requirements policy. If the landing page looks thin, untrustworthy, or non-functional, the ad gets flagged for quality.

And both platforms treat the trust signals in your footer as part of that evaluation.

Most online entrepreneurs think legal pages are something you "get to later."

Later is after you've eaten three ad disapprovals trying to figure out what you did wrong.

Here's how to knock both out in about twenty minutes. For free.

ClickFunnels actually has a Business Tools page on their website. Almost nobody knows it's there. Inside it you'll find a Privacy Policy generator. Free. Built in. Fill in your business details and export.

For the terms of service, go to termly.io. Free tier. No credit card required. Answer the questions about your business and it spits out a compliant terms of service.

Create two standalone pages in your funnel or Funnel Hub. Drop the generated content into each one.

Link both pages in the footers for your funnels and Funnel Hub.

Set the links to open in a new tab so you don't lose the visitor mid-checkout.

That's the whole recipe.

Imagine launching your next ad campaign without the low-key dread that review is going to come back with a vague "landing page doesn't meet requirements" note.

You don't get extra credit for compliance. But you absolutely lose money without it.

Try it this week. Let me know if it takes you longer than one coffee to finish.

🚀

- James

​P.S. If you've ever had a Meta ad disapproved and couldn't figure out why .. there's a good chance your footer is the reason. Missing privacy policy and terms are flagged as trust and credibility gaps on our Free Pulse Score scan at funnelpulse.com/scan. It checks both along with eleven other signals platforms evaluate. Run it and see what your funnel looks like from the outside.