A friend just asked a question in a mastermind I'm in..

Their funnel was working with the www.. but not without.

You'd be surprised how often this is a problem.. I can't tell you how many times I've seen it cripple big name funnels too.

Which is tough because when people type in a URL.. they don't put the www. in most of the time.. And if you don't have it configured right.. they'll get an error and you'll lose a lead.

You actually need 4 different variants to work properly when you're using a custom domain..

It needs to work with and without the www and with and without https.

To make all 4 work, I use Cloudflare rules.. (I'll put my exact settings in the first comment)

Set this up once and you're gucci going forward..

Oh, and one more thing.. whatever you use.. make sure your UTM params don't get stripped in the process.. This'll wreak havoc on your attribution if you use params.

🚀

​- James